3D
ANIMATION

FAST-TURNAROUND PRODUCTION

3D animation brings the power of creativity and imagination to the characters we bring to life in VR, AR and TV. It gives brands the power to demonstrate almost any product or service to their target audience with photo-realistic CGI (computer generated imagery) making it hard to believe it’s not live-action.

We collaborate on animation projects in all stages of production – from concept design to 3D modelling, rigging, texturing, motion capture, VFX and compositing. With a strong focus on motion capture, we have been building a fast-turnaround production pipeline that speeds up our process, helping us work well with tight deadlines.

3D
ANIMATION

FAST TURN AROUND ANIMATION

3D Animation brings the power of creativity and imagination to the characters we bring to life in VR, AR and TV. It gives brands the power to demonstrate almost any product or service to their target audience with photo-realistic CGI (computer generated imagery) making it hard to believe it’s not live-action.

We collaborate on animation projects in all stages of production, from concept design, to 3D modelling, rigging, texturing, motion capture, VFX and compositing. With a strong focus on motion capture, we have been building a fast-turnaround production pipeline that speeds up our process; helping us work well with tight deadlines.

CASE STUDIES

AS SEEN ON TV

CONICAL provides animation production services for film and TV, with a special interest in character animation.

We produced 10 x animated episodes for The Green Fairy as a show for HEIHEI. It was sponsored by NZ On Air and broadcasted on national television by TVNZ in 2018.

The show follows the adventures of the Green Fairy, who secretly lives at the traffic lights in the ‘Big Little City’, where she hides from the evil fairy catchers.
“The Green Fairy saves the day not by using violence or being pretty, but rather by making friends, taking bold risks and inspiring others to work together. Through its multiple channels, the adventures of The Green Fairy are socio-politically leading as they are technologically advanced.” – Going Green – NZ Today Magazine – Issue 81

AS SEEN ON TV

CONICAL provides animation production services for film and TV, with a special interest in character animation.

We produced 10 x animated episodes for ‘The Green Fairy’ as a show for HEIHEI. It was sponsored by NZ On Air and broadcasted on national television by TVNZ in 2018.

The show follows the adventures of the Green Fairy, who secretly lives at the traffic lights in the ‘Big Little City’, where she hides from the evil fairy catchers.

“The Green Fairy saves the day not by using violence or being pretty, but rather by making friends, taking bold risks and inspiring others to work together. Through its multiple channels, the adventures of The Green Fairy are socio-politically leading as they are technologically advanced.” – Going Green – NZ Today Magazine – Issue 81

Custom Avatars

Our 3D team provides high-quality 3D modelling services with a special interest in 3D character modelling. We build high-poly rigs for animation production as well as optimized rigs for apps and games to suit your vision and needs. These avatars can be used as digital mascots in our experiences to engage and connect with users.

Environments

LAYOUT AND PLANNING

With the help of our in-house concept designers, we offer creative support right from the get go. Conceptual planning, set dressing and layout design are only some of the collective skills we offer.

PHOTO-REALISTIC RENDERING

Our 3D team offers professional 3D rendering services, including photo-realistic renders and 3D animation fly-through videos of environments.

Environments

LAYOUT AND PLANNING

With the help of our in-house concept designers, we offer creative support right from the get go. Conceptual planning, set dressing and layout design are only some of the collective skills we offer.

PHOTO-REALISTIC RENDERING

Our 3D team provides high-quality 3D modelling services with a special interest in 3D character modelling. We build high-poly rigs for animation production as well as optimized rigs for videogames.

Motion Capture

Motion capture is a technique used to record digital performances. Also known as mocap, it records the entire movement of an actor from different angles, gathering all the data into a digital skeleton. This raw data is used to drive the movements of a digital character in a virtual environment.

Our animation team has been using motion capture for the past three years as a fundamental part of our production pipeline for VR and AR applications.

The body performance capture consists of accurately designating the physical motion capture markers attached to the performer’s suit, to the points on the virtual skeleton. Once the virtual skeleton is synced with the performer’s movements, we can see the performance in real time.

Facial performance capture consists of mounting a head rig onto a performer with a tiny camera attached. The captured video is used by a computer tracking system to look for similar facial expressions to those built previously on the digital character. After the process is complete, the performance is applied onto the 3D character.

Motion Capture

Motion Capture is a technique used to record digital performances. Also known as Mocap, it records the entire movement of an actor from different angles, gathering all the data into a digital skeleton. This raw data is used to drive the movements of a digital character in a virtual environment.

Our animation team has been using Motion Capture for the past three years as a fundamental part of our production pipeline for VR and AR applications.

Facial performance capture consists on mounting a head rig onto the performer with a tiny camera attached. The captured video is used by the computer tracking system, to look for similar facial expressions to those built previously on the digital character. After the process is complete, the performance is automated into the 3D character automatically.

The body performance capture consists on accurately designating the physical motion capture markers attached to the performer’s suit, to the points on the virtual skeleton. Once the virtual skeleton is synced with the performer’s movements, we can see the performance in real time.

Storytelling

Storytelling is at the heart of everything we do – our creative team has experience writing and developing story worlds and scripts for animation production.

CONICAL was founded on a research quest for immersive storytelling, leading us to produce New Zealand’s first VR movie in 2016. Since then we have received requests from agency creatives to share our learnings in VR storytelling. If your company needs a one-on-one workshop, we offer a 90-minute interactive session.